IBT International Brands Trading is a food wholesaler and distributor of global brands.

We specialize in the sale of sweets and snacks from the US and Europe to the SE Asien market.

Dr. Markus Knopf
Dr. Markus KnopfCEO and Co-Founder

Markus started his career as a consultant in Frankfurt and specialized in assessing credit risks. Markus gained his knowledge in the field of statistical experimental methodology teaching mathematics at the university of Mannheim for many years. He studied mathematics and computer science and obtained a Ph.D. in the subject of differential geometry and dynamical systems. 

Markus’ family has roots in Poland and Germany and he speaks both languages fluently.

 Marcel Knopf
Marcel KnopfDirector of Internet Marketing and Co-Founder

Marcel already runs several successful companies and is involved in planning of online marketing campaigns in various organisations. As a 20-year-old, he had a great success in online sales, and over the next five years he built his own company specialized in information branch, which generates more than 4 million Euro turnover per year.

Just like Markus, Marcel speaks fluently Polish and German, and has established many significant business relationships in Europe, the US and other regions.

Jan Suess
Jan SuessPartner and Head of Supply Chain

Jan is responsible for procurement and the relationship to suppliers. Jan manages the supply chain of IBT as well as pricing and business development. After university, he worked as project leader of supply chain management in a number of international companies. During that time, Jan has lived and worked for one year in Shanghai and has many business contacts in Asia.

Jan graduated from information systems and mathematics at the University of Mannheim, Germany. He speaks fluently German, English and French and is currently learning Polish.

Markus Helbling
Markus HelblingManaging Director and Co-Founder

Markus Helbling had a long and varied career in the Swiss media industry. He worked for the two largest Swiss media companies Swiss Radio and Television (SRF) and Ringier for more than twelve years. Since 2012 Markus has been running his own companies in Malaysia, Singapore and Switzerland, offering services in Digital Publishing, E-Commerce, Distribution, and Business Consultancy – personally specializing in Business Development, Marketing and Communications Management.

Markus holds a Master’s degree in Media Sciences from the University of Bern and an Executive Master in Communications Management from the University of Lugano. He speaks German, English, French and Italian fluently.

Ole Matthiesen
Ole MatthiesenHead of Product Scouting SE Asia and Co-Founder

Ole is head of product scouting. After starting and running some successful internet based companies, he moved to Asia. He is based in Bangkok, Thailand, and is travelling frequently all through East and South East Asia to scout new products for IBT.

Irene Chia
Irene ChiaPurchase Manager

Irene is responsible for our back office, the relationship management with our suppliers and the sourcing of new products in SE Asia – always having a close look on suitable suppliers for long term business relationships with the IBT Group.

Previously, Irene worked as a Marketing Executive for an FMCG distribution company in Shah Alam, Malaysia. She graduated from the University of Wollongong, Subang Jaya, Malaysia.

Louis Law
Louis LawSales Manager

Louis works as Sales Manager for IBT International Brand Trading Sdn Bhd. His mission is to maintain existing accounts and to build up new customer relationships. Louis takes care of the Malaysian market and supports IBT in expanding the import business in Malaysia. He also monitors and analyzes the local trading market.

Louis has more than seven years of professional experience in the FMCG industry.